Head of Marketing
Summary
Title:Head of Marketing
ID:1033
Department:Marketing
Location:Brooklyn, NY
Description
MakerBot is looking for an experienced, creative, energetic and out-of-the-box person to head our marketing team. You will be a self-starter who has worked in entrepreneurial, start-up environments. You know how to market to consumers and small businesses, have a contact list that you can tap to bring in the best and the brightest to position MakerBot to be a household name! You are passionate about branding, social media, impeccable creative efforts and creating fun programs that make people want more MakerBot.

Key Areas of Responsibility
  • Developing a marketing strategy and plan to execute and live by
  • Hiring and growing an “A” team to support your strategy
  • Create creative, energetic and highly visible PR strategy
  • Make social media work for MakerBot with an irresistible presence on Twitter, Facebook, MakerBot blog, Thingiverse as starters
  • Position MakerBot as both the market and thought leader in the 3D printing industry
  • Creating mind blowing support material for all MakerBot products through literature, case studies, competitions and beyond
  • Meaningful and highly visible events program including presence in the community, in vertical markets and at industry trade shows
  • Develop metrics to make sure that everything we do is a win
  • Execute, have fun, win and replicate
Job Qualifications
  • 2-5+ years in a position of either leadership in an early adopter technology company, a bleeding edge concept
  • 2-5+ years of experience working with an entrepreneurial or start-up organization – preferably in taking a company from early adopter to mainstream marketplace
  • You know how to cross the chasm
  • Ability and willingness to work in a very fast paced environment
  • Ability to work in a team environment
  • Amazing communication skills – verbal, written and social media
  • Extremely comfortable with all things Internet
  • Excruciating attention to detail
  • Demonstrated experience managing by P&L
  • Ability to travel
  • Ability to remain calm and thrive in a high-energy, high-stress and high-fun environment while delivering at the highest level
Bonus Qualifications
  • Familiarity with 3D printing
  • Familiarity with MakerBot

About Us
MakerBot Industries is a rapidly growing, Brooklyn-based startup that designs and manufactures low cost 3D printers. We make machines that make things! We’re deeply committed to open source hardware and software, and have the goal of getting these incredible tools into the hands of makers, inventors, and ordinary people around the world.
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